Facebook scheduler
Schedule Facebook posts and Reels for your Page
Postoni is a Facebook post scheduler for Pages that fits in with the rest of your channels. Write once, give Facebook the longer, friendlier version, and schedule it next to your Instagram and LinkedIn posts. It's a calmer alternative to bouncing between Meta Business Suite and everything else.
- 7-day free trial
- No credit card
- Unlimited posts
Bloom Studio
@bloomstudio · now
Our autumn collection lands Friday. Twelve new glazes, all made by hand in our tiny studio.
Everything you can publish to Facebook
Pick the format in the composer. Postoni handles the upload and the timing.
- Text and link posts
- Photo posts
- Videos and Reels
- Stories
- Background text posts
Built around how Facebook actually works
Link posts with a preview
Add a URL in the Facebook settings and the post goes out as a link post with Facebook's preview card.
Colored background posts
Short text updates can use one of Facebook's background styles. Pick it in the settings and keep the copy under about 130 characters.
Stories and first comments
Publish photos or videos as Page Stories, with each item becoming its own Story, or add a first comment under a regular post.
How to schedule a Facebook post
Four steps, about two minutes the first time. After that it's write, tweak, schedule.
- 1
Connect your Facebook Page
Sign in with Facebook, approve access, then choose which Page to add. You need to manage the Page in Meta.
- 2
Write the Facebook version
Start from your draft and add context, since Facebook readers tolerate longer posts than X or Threads.
- 3
Pick post type and extras
Choose post or Story, add a link, a video title or a background style, and a first comment if you want one.
- 4
Schedule on the calendar
Set the time in your time zone. Postoni publishes it to the Page and tracks reach and engagement for you.
Facebook scheduling FAQ
Free Facebook tools
Facebook character counterCheck a draft against the 63,206-character limit before you post.
Character counter for every networkPaste one draft and see which networks it fits.
Does Postoni publish automatically to Facebook?
Yes. Postoni publishes to your Facebook Page through Meta's official API at the scheduled time, including photos, videos and Stories.
What is the Facebook character limit?
63,206 characters for a regular post. Background color posts are much shorter, around 130 characters, and can't include media.
Can Postoni post to my personal Facebook profile or to groups?
No. Meta only allows third-party apps to publish to Pages, so personal profiles and groups aren't supported by Postoni or any other scheduler.
Are Facebook videos posted as Reels?
Videos you schedule are published to your Page as video posts, and you can give each one an optional title. Postoni also reports Reels plays and video views in analytics.
Pairs well with Facebook
Most people post the same idea to a few networks. These are the ones that usually go with Facebook.
Instagram scheduler
Auto-publish Instagram feed posts, Reels, carousels and Stories, with collaborators and a first comment.
Threads scheduler
Schedule Threads posts, carousels and multi-part threads, then cross-post to X, Bluesky and Mastodon.
Google Business scheduler
Schedule updates, offers and events to your Google Business Profile, with a call-to-action button.
Ready to put Facebook on autopilot?
Connect Facebook, write your first post and schedule it in two minutes. Free for 7 days, no card.
- Unlimited posts on every plan
- Cancel anytime
- Open-source core